Additionally, Xbox 360 continued to see strong momentum with 643,000 units sold in December, putting it in the number three spot overall, and lead for last generation hardware.
Together, Xbox One and Xbox 360 held 46 percent of the hardware market share in the U.S. and showed a 10 percent year over year growth from December 2012.
“We’re grateful for the excitement and support of our fans – many purchasing their next Xbox console and many joining the Xbox family for the first time,” said Yusuf Mehdi, corporate vice president of marketing, strategy and business for Xbox. “Our journey is just starting, with more innovation, games and entertainment coming in 2014 and far beyond.”
[tabs tab1=”NPD Highlights” tab2=”Full Story”]
December 2013 NPD highlights include:
- Total combined retail spend on the Xbox platform (Xbox One and Xbox 360) in December reached $1.39 billion, 50 percent of the combined software, hardware and accessories spend in the U.S. (Source: NPD Group, December 2013).
- During the month of December, Xbox One held six of the top 10 spots on the new generation console game title list: “Battlefield 4,” “Forza Motorsport 5,” “Dead Rising 3,” “Ryse: Son of Rome,” “Madden NFL 25” and “Call of Duty: Ghosts” (Source: NPD Group, December 2013).
Fans continue to show their excitement for new generation Xbox One games, with U.S. consumers purchasing an average of 2.9 games* per console since launch.
The rival consoles were released in November and eagerly snapped up by players.
Nintendo’s Wii U consoles also fared well during the holidays, with December logging its best monthly sales since its release about 13 months earlier, Callahan said.
For the full year, game software sales were down 11 percent from 2012 to $6.34 billion. One reason for the drop was said to be that fewer titles were released.
US video game hardware sales for the December holiday period were $1.37 billion, a 28 percent rise over the same period a year earlier, NPD reported
Video game hardware sales for the year tallied $4.26 billion, up five percent from the $4.04 billion logged in 2012.
When factoring in money spent on game rentals, downloadable content, micro-transactions, mobile “apps,” play at social networks, subscriptions, and used game sales, nearly $2.4 billion was spent on games in December, according to NPD.
Electronic Arts’ military shooter title “Battlefield 4″ was the second most popular game with buyers, with France-based Ubisoft’s “Just Dance 2014″ taking third spot.
The latest installment of the beloved “Call of Duty” franchise was the best selling game in the United States in December, according to the industry tracker.
It was the fifth consecutive month of rising overall US sales in the video game industry.[/tab]
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